Project
Bridging Knowledge and Care
What is aura fertility?
A platform that offers pioneering whole-person care, for every IVF cycle.
Aura Fertility works with fertility clinics to support the psychosocial outcomes of fertility patients, providing pioneering whole-patient fertility care.
The Aura Fertility app is a wrap-around solution for fertility clinics, offering patients health and emotional support, integrated with the clinic experience.
Company Website
www.aura-fertility.com
Co-Founder
Abi Hannah
Industry
Femtech
Location
UK / USA / Europe
Our Results
The Challenge
Aura Fertility needed to navigate the complex landscape of healthcare regulations, particularly the Digital Technology Assessment Criteria (DTAC) for NHS adoption.
Achieving DTAC compliance was essential to ensuring that Aura Fertility’s innovative services could be integrated into the UK’s healthcare system and reach those in need.
The Solution
Mara Health stepped in to provide DTAC Support, facilitating Aura Fertility compliance journey.
DTAC Expertise
Our team of regulatory experts meticulously reviewed the DTAC guidelines of Aura Fertility, leaving no detail unexamined. We gained a comprehensive understanding of the criteria, ensuring that Aura Fertility's platform would meet every requirement.
Platform Alignment
We worked closely with Aura Fertility to align their platform with DTAC specifications. This involved adjusting existing features, implementing new functionalities, and enhancing data security and privacy measures.
Compliance Documentation
Meeting DTAC compliance isn't just about adjusting the platform; it's also about thorough documentation. We meticulously documented every aspect of Aura Fertility platform enhancements and security measures to demonstrate compliance convincingly.
The Results
Our collaborative efforts with Aura Fertility yielded significant results:
Successful DTAC Compliance
Aura Fertility achieved full DTAC compliance, positioning itself for NHS adoption. This compliance opened doors for Aura Fertility to provide its pioneering whole-person care to IVF patients within the NHS.
Enhanced Credibility
DTAC compliance is a testament to Aura Fertility’s commitment to excellence and regulatory adherence. This enhanced credibility not only attracted potential users but also instilled trust among existing ones.
Accessible Whole-Person Care
Thanks to DTAC compliance, Aura Fertility’s innovative support platform became accessible to a broader audience, including those who relied on NHS services for their IVF cycles.
Testimonials
What the client says
Witness what our satisfied client has to say about their experience of working with Mara Health
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Case Studies
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It was a pleasure working with Mara Health particularly Dr. Alice. She was very efficient, organised, and reliable, and she supported us in navigating and achieving DTAC compliance. Alice kept us up-to-date throughout our collaboration and she worked hard to ensure we met our required timelines to submit for the DTAC assessment. We were delighted to pass the Clinical Safety aspects on our first submission.
Abi Hannah CEO - Aura Fertility